Microsoft: Xbox 360 sales double since price cuts

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Thomas Ricker
September 11th, 2008
Microsoft: Xbox 360 sales double since price cuts
Good things happen when you suddenly become the lowest-priced console in the US. In the first weekend since cutting Xbox 360 prices, Microsoft is reporting a 100% increase in sales of all Xbox 360 models compared to the previous weekend. While not mentioned specifically, Microsoft claims that one model sold at 6x the previous weekend rate. Gee, could that be the $250 Wii-beating, $199.99 Xbox 360 Arcade at the front of Microsoft's loss-leading lineup?
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