We predicted drastic measures in Blu-ray pricing, but Disney might be going the wrong way. CEO Robert Iger indicated on a conference call with analysts today that since the company's Blu-ray releases are packing all sorts of extra features like Digital Copy and BD-Live, it might be able to raise prices following a Q1 profit drop of 64%. The scariest part is that Disney's economic shortfalls were consistent with the overall home entertainment downturn, so it might not be the only studio with this reaction to shrinking profits, looking to squeeze an extra few bucks out of the customers willing to spend the most.
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