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Netflix CEO alludes to streaming-only pricing by next year


Considering that we've already heard whispers of price premiums for streaming content, we suppose rumors of a dedicated streaming tier aren't that far fetched. In a recent report from Bloomberg, Netflix Chief Executive Officer Reed Hastings was quoted as saying that by 2010 (that's next year, y'all), consumers may be able to opt for a streaming-only package that would provide access to Watch Instantly content alone. Reed realizes that in order to maintain its current level of success, it has to "nail" the streaming aspect. No doubt, we certainly envision the streaming portion becoming more popular in the coming years, particularly if it can strong-arm studios into providing new releases for download. Sadly, he didn't talk pricing, but Netflix never has been one to gouge its subscribers, and we get the feeling it wouldn't just start on a whim in 2010.

[Via Yahoo! Tech]