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Disney and CBS interested in Apple's subscription-based iTunes TV idea?

Darren Murph
December 22, 2009
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Disney and Apple -- now, where have we heard about these two mingling in content related activities before? Sure enough, whispers of a potential tie-up regarding a $30 per month TV service for iTunes are turning into more of a gentle roar, with The Wall Street Journal reporting today that both CBS and Walt Disney Company are "considering participating in Apple's plan to offer television subscriptions over the internet." Naturally, this comes from those ever present (and perpetually undisclosed) "sources," but considering that the outfit just shelled out for Lala, we wouldn't put anything past it. As the story goes, CBS is considering offering up content from CBS and CW, while Disney could include programming from ABC, Disney Channel and ABC Family networks; details on the purported program are obviously still under wraps, but we know that both of these guys would be looking for some sort of monthly compensation in exchange for access to their lineups. Whatever the case, it's being bruited that Apple could complete licensing deals and introduce the service sometime in 2010, so we'll be keeping an ear to the ground for more.

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