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Apple to make an HDTV within two to four years?

Mike Schramm
March 24, 2010
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The famous Gene Munster, an analyst at Piper Jaffray, has another wacky prediction for us: within the next two years, he says, Apple will release a connected HDTV.

Unlikely, to say the least -- the thinking around the virtual TUAW offices is that Munster's way off base on this one. Not only is the HDTV market pretty darn price sensitive (Apple is, of course, not one to compete on price), but Apple has always considered television "a hobby," and they're not likely to take on a whole new market unless they think they can do something different.

However, we'll give Munster his chance. He says that combining "hardware, software, and content will become a key selling point for TVs" in the future, and Apple does that very, very well. He says that the natural evolution for the Apple TV is to build an all-in-one solution with a screen for about $2000, and that Apple might even offer a subscription service in order to completely oversee the producer-to-consumer relationship. Admittedly, that does sound like something Apple might want to do. Munster also says that such a service could be ported to the iPhone and iPad for a wireless solution as well, and that makes it a pretty tempting idea.

Yet again, that presumes Apple wants to get involved in television, and with most of their attention already focused on bringing content to the iPad, that's a bit of a stretch. I guess we'll wait and see. Would you buy an all-in-one TV and subscription from Apple if that's what they decided to do?







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