Verizon, Sprint, AT&T, and T-Mobile are all guilty -- just look at the Samsung Galaxy S, which has variants on every US carrier hampered with provider-mandated applications and services that get in the way. Verizon's Fascinate is perhaps the most amusing, as it replaces Google search with Bing, a choice that's difficult to undo. In other cases native Google functionality that has gotten better over time has been replaced with inferior carrier services: WiFi hotspot functionality has been removed, and paid navigation services have replaced Google's excellent -- and free -- offerings. It's sad that Android's open and free ethos has been exploited by carriers and handset vendors as a way to maximize profits, gouge users and diminish the overall Android experience.
Google must take a stand for the end user and insist that all carrier installed apps and services are easily and freely removed by users at their discretion.
If this situation is going to be fixed, two things need to happen. First, users need to demonstrate -- loudly and with their wallets -- that these practices are not acceptable. Second, Google must take a stand for the end user and insist that parts of Android must be included on every device in order to bear the Google name -- and that all carrier installed apps and services are easily and freely removed by users at their discretion.
It's somewhat ironic that the Nexus One remains a flagship device for the Android platform nine months after introduction because it's a shining example of timely updates -- it takes advantage of all of Android 2.2 Froyo's features, something that no other device on the market can claim. Perhaps it's also time for Google to re-think the Nexus phone path and once again show the market not only what state-of-the-art hardware looks like but also a state-of-the-art software vision as well.
As I've stated, Android isn't the only platform affected here. I've seen bloatware on BlackBerry, Windows Mobile and webOS devices. But we're at an inflection point that will help determine long term winners and losers, and bloatware may become an issue that acts as a tipping point one way or another. It's time for carriers to stop offering diminished experiences for the sake of profit or watch users migrate elsewhere.
Michael Gartenberg is a partner at Altimeter Group. His weblog can be found at gartenblog.net. Contact him at gartenberg AT gmail DOT com. Views expressed here are his own.