Steve Jobs conceived of "statement HQ" for Apple in 1983

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Steve Jobs conceived of "statement HQ" for Apple in 1983

The mothership campus Steve Jobs envisions for Cupertino is not the first statement headquarters he has pursued. Back in 1983, Jobs eyed Coyote Valley, San Jose for a world-class campus.

Former San Jose mayor Tom McEnery tells the story of a meeting he had with a young Steve Jobs. Jobs saw the Coyote Valley location from a helicopter and selected the grassy property for Apple's next home. Soon the property belonged to Apple, and a rough draft of the plans was sketched on a piece of paper. Jobs hired well-known architect I.M. Pei to build the campus and preserve the pastoral quality of the land.

Unfortunately, politics and the economy hindered Jobs' dream. This location was one of San Jose's last undeveloped parcels of land, and its repurposing was the topic of hot debate.

At the same time, the economy went belly up and Jobs was removed from the company. McEnery tried to re-kindle interest in the Apple campus with CEO John Sculley, but the idea fizzled and Apple eventually sold the property.

[Via MacObserver]

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