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ICANN's .XXX domain names have arrived, Frankie says relax

Daniel Cooper, @danielwcooper
September 9, 2011
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Let's try to be sensible about this. When one or more persons love each other very much -- no, erm, let's start again. The controversial move to segregate websites of an adult nature to the .XXX domain has begun. The process is staggered across three months to ensure nothing untoward can happen. On September 7th, the 50-day "Sunrise A & B" programs began, Sunrise A is where adult website and trademark holders can claim their domains as the legitimate owner; At the same time, Sunrise B lets non-adult websites like The Weather Channel claim their domain names to prevent it being used for a very different sort of forecast. There will then be an 18-day Land Rush period, where non-trademarked sites can register and conflicts are resolved with auctions. By December 6th, registration opens to everyone -- just in time for XXXMas.

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