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The Secret World ARG launches as social experience winds down

The Secret World

The Secret World's Secret War social experience has run its course and come to a close after an exciting five weeks. More than 250,000 people participated in the war, rallying to the cause of their chosen secret society, filling forums with discussion and theories and welcoming each new War Challenge as it was rolled out. Along the way, players have been unlocking items for use in TSW, with a special few winning the opportunity to have their name in-game and an even more special few winning a trip to visit the dev team.

But that's the past, and now the glorious present awaits you. Three new videos have made their way onto The Secret War's page and each one holds a clue. The clues lead to different puzzles (one for each secret society) for players to solve. That's about all there is to know about these puzzles so far, but we're promised that they are "the start of a very exciting adventure" for participants -- so pull out your tinfoil hats and get crackin'!

[Source: Funcom press release]