Latest in Ads

Image credit:

Windows 8 in-app advertisements get their own preview

Mat Smith, @thatmatsmith
June 20, 2012
Share
Tweet
Share

Sponsored Links

Microsoft's own advertising blog (yes, it exists) has revealed how its going to frame ads inside incoming Metro-themed apps. While announcing partnerships with six different ad design teams, Microsoft threw up an example, above, that ties together a Seattle Sounders FC app with a panel showing off a pair of Adidas' latest Predator cleats. The adis located at the far edge of the apparently scroll-able app and clicking / tapping on the side will launch into a dedicated page, with a back button visibly ready to swing you back. While it looks relatively unobtrusive at the moment, the background of the app will also be up for advertising grabs, able to integrate videos, text and other media. Let's hope it doesn't ruin those delicate Metro lines when Windows 8 finally arrives.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Share
Tweet
Share

Popular on Engadget

The 2020 Engadget Holiday Gift Guide

The 2020 Engadget Holiday Gift Guide

View
Scientists find neutrinos from star fusion for the first time

Scientists find neutrinos from star fusion for the first time

View
The best Black Friday tech deals that are already available

The best Black Friday tech deals that are already available

View
Apple's Intel-powered MacBook Air falls to $799 ahead of Black Friday

Apple's Intel-powered MacBook Air falls to $799 ahead of Black Friday

View
Apple's entry-level iPad returns to $299 for Black Friday

Apple's entry-level iPad returns to $299 for Black Friday

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr