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Beats Electronics gets official with MOG acquisition, makes it an honest music streaming service

Tim Stevens
July 2, 2012
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The writing's been on the wall for some time now, with this having been considered a done-deal back in March, but now the two parties involved are going public. Beats Electronics, the house that Dre built, is acquiring the MOG music streaming service, adding a little content to its brightly-colored can offerings. No word on cost, but MOG is said to have raised $33 million in funding to date, so that might give you a ballpark figure. It's also unclear how or whether Beats-investor HTC might be involved in this new relationship, but if recent happenings are any indication, don't go expecting too much on that front.

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