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How World of Warcraft could save your business

Michael Gray
August 8, 2012
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I don't know about you, but I sure am feeling validated after watching John Seely Brown explain why he'd rather hire a WoW leader over a generic MBA. While his bold claim might sound cheesy to those of us in the know, his logic presents the same, sound argument we've been making for ages.

Essentially, everything about building a guild, succeeding in WoW, and accomplishing anything in the game mirrors corporate challenges. Build a group structure, measure, adjust, and incorporate thousands of new ideas every day. Brown even quotes a favorite gamer line: "If I ain't learning, it ain't fun."

While this is probably an old argument for most of us around here, this will be a favorite video to bust out for new job interviews in the future.





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