LaCie and Porsche Designs reveal USB 3.0 thumb drive, flash storage never looked faster

LaCie and Porsche Designs are at it again, but this time their storage collaboration has a slightly smaller footprint. The companies' latest effort is a brushed steel USB 3.0 thumb drive that's available in 16GB and 32GB varieties, starting at $30. For the security minded, files onboard are password-locked and protected with AES 256-bit encryption -- there's a free year of Wuala cloud-storage included too. You won't have to worry about a speeding ticket with this Porsche's transfers either -- the're rated at so-so 95MBs.

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LaCie and Porsche Design Introduce Ultra-Sleek USB 3.0 Key

STUTTGART/PARIS – Today, LaCie and Porsche Design announced the new Porsche Design USB Key. It is the latest inclusion to Porsche Design's exclusive electronics line. The LaCie Porsche Design USB Key is one of the few ultra-portable devices on the market to feature up to 32GB of capacity and USB 3.0 speed. It melds design, performance and technology to give users a stylish accessory for any keychain, purse or briefcase.


The LaCie Porsche Design USB Key is one of the smallest USB 3.0 keys available. Despite its small footprint, the key exudes Porsche Design's esthetic and drives incredible performance up to 95MB/s*. It is also durable enough to withstand daily use thanks to the slim steel construction and scratch-resistant connector. While on a business trip, users can conveniently access, securely store and easily share large documents or media files in seconds.

The USB key joins LaCie's line of Porsche Design storage devices. Referred to as the most beautiful external hard drives, LaCie's Porsche Design series is credited for its sleek lines and minimalist style. "Porsche Design's electronics series is an elite group of products that represent timeless design and influential technology," says Dr. Juergen Gessler, CEO of the Porsche Design Group. "The LaCie Porsche Design USB Key embodies that by combining high-speed performance with a compelling and usable design."


LaCie's Private/Public software protects confidential data stored on the LaCie Porsche Design USB Key. Even in case of loss, theft or unauthorized access, files are secured with AES 256-bit encryption and password protection. And for added accessibility and off-site backup, the LaCie Porsche Design USB Key comes with one-to-one capacity of Wuala Secure Cloud Storage for one year.

Since 2003, LaCie and Porsche Design have worked closely to deliver products that are technically inspired, delivering flawless functionality in its purest form. Each company complements the other, with technical influence from LaCie, together with an exclusive design and luxury brand presented by Porsche Design.


The LaCie Porsche Design USB Key is available in 16GB and 32GB capacities through the LaCie Online Store and LaCie Resellers starting at $29.99. It comes with a 2-year limited warranty. For more product information, visit