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Intel will open its own retail pop-up stores later this month (video)

Richard Lawler, @Rjcc
November 14, 2013
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Following the path of Apple, Samsung and its old friend Microsoft, Intel will reach out directly to customers by opening up its own retail stores. Laptop Magazine attended an event this evening where Intel exec John Wallace explained a bit about the Intel Experience Store plan, and mentioned the first pop-up location will open November 23rd in New York City's NoLita area. There's a demo video of the planned experience (embedded after the break -- although we hope it follows Intel's cool Connected Store concept from a couple of years ago) however the company hasn't revealed many details on exactly what will be on sale in the stores.

What we do know is that it's working with local businesses and community organizations to bring events to the spaces, and teasing free coffee and free movie screenings to get people inside to check out the Intel-powered wares. It appears that the locations are only planned to stick around for the holiday season, but we should know more of the when/where details once they're officially announced in a few days.




In this article: intel, intelexperiencestore, nyc, retail, video
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