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Legendary East strikes deal over Warcraft film distribution

Sarah Pine, @ilaniel
April 16, 2014
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You're probably familiar with the Burbank-based company Legendary Entertainment, at least because they're the powerhouse behind the "Warcraft" film. Their affiliate, Legendary East, has recently announced that the largest film distributor in China, China Film Co., has made an eight-figure investment in two of Legendary's upcoming films--"Seventh Son" and, you guessed it, "Warcraft." If either film gets released in China, China Film Co. will be the one to distribute it.

This is an interesting development because until 2012 China capped the number of foreign films allowed into the country every year at 20. The current limit is 34. It does make sense that Chinese film distributors would be very interested in having the Warcraft movie be one of those 34 allowed films, because World of Warcraft is hugely popular in China. Legendary Entertainment currently lists the Warcraft movie as being scheduled for release on March 11th, 2016.



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