Slices of Apple episode 9: Quality is job one
Slices of Apple is a documentary series exploring the success of Apple as a company. It seeks to educate business leaders, entrepreneurs and laypeople about how Apple keeps delivering consistently great products.
In this episode of Slices of Apple, I'm talking to Peter Tamte, who was a Senior Director of Consumer Marketing at Apple in the late 90's. Peter's company theory.io created Notesuite, a fantastic note-taking app for iOS and Mac, that illustrates the attention to quality and design seen in Apple products.
Peter explains a bit about how Apple thinks about products overall, and why doing things that matter actually does matter to the company.
