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Netflix button coming to TV remotes across Europe

Nick Summers, @nisummers
April 1, 2015
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For a large group of people, Netflix has become the primary way to watch TV shows and movies in the living room. Digging into a menu and launching the app every day can be a pain though. The solution? TV remotes that offer a dedicated Netflix button, of course. They've been available in the US for years, but finally they're coming to Europe too. For starters, Netflix is partnering with Sony, Panasonic, Toshiba, Philips and Vestel to offer the new remotes with several of their smart TVs, Blu-ray players and set-top boxes. The company says the move is part of its larger mission to work more closely with hardware manufacturers and optimize its service for subscribers. If that leads to a reduction in the amount of time spent between switching on the TV and watching Bloodline, count us in.

[Image Credit: AP Photo/Neflix Inc.]

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