Latest in David cameron

Image credit:

Facebook will urge every adult to vote in the General Election

Matt Brian, @m4tt
02.04.15
196 Shares
Share
Tweet
Share
Save

Sponsored Links

If canvassers, flyers and TV debates weren't enough, Facebook is going to play its part in getting Brits to vote in this year's General Election. For tomorrow only, the social network will host the "largest ever voter registration campaign," its first in the UK, prompting eligible (read: adult) users to register to vote. Facebook is working with the Electoral Commission to place reminders in eligible users' Newsfeeds and will also add a new "Life Event" to profiles that will tell friends and family that they've registered.

The thinking behind this is clear: Facebook welcomes 35 million people every month, which is more than the number of people who voted in the 2010 General Election, when 29 million votes were recorded. By motivating Facebook-loving adults, the Election Commission hopes it can spur voter turnouts or even just remind people that it's now possible to register to vote online. If you're one of millions who use Facebook's official mobile apps, expect to see the following notice in your Newsfeed tomorrow:

[Image credit: Conservatives, Flickr]

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
196 Shares
Share
Tweet
Share
Save

Popular on Engadget

Engadget's 2019 Back-to-School Guide

Engadget's 2019 Back-to-School Guide

View
Canon leaks its EOS 90D DSLR and mirrorless EOS M6 Mark II cameras

Canon leaks its EOS 90D DSLR and mirrorless EOS M6 Mark II cameras

View
Watch the Google Stadia event in 10 minutes

Watch the Google Stadia event in 10 minutes

View
HP's latest gaming headset delivers active cooling, noise cancellation

HP's latest gaming headset delivers active cooling, noise cancellation

View
Samsung's 32-inch Space Gaming Monitor makes room for your PC

Samsung's 32-inch Space Gaming Monitor makes room for your PC

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr