5 Upcoming Digital Marketing Conferences Of 2016 Every Digital Marketer Should Know About
With the "digital" quotient defining the modern marketing campaigns in full bloom, every marketer must look forward to hone up his or her skills in the virtual marketing arena. The catch is that digital marketing shows an extremely dynamic field with algorithms and trends continuously evolving. It calls for a lifelong process of consistent learning and as a digital marketer myself, I find the digital marketing conferences really enriching and educating. The contemporary marketing space today witnesses a rising surge of such conferences worldwide which, apart from education on latest trends- extends excellent networking opportunities with the big shots. 2016 kick started with a number of digital marketing conferences since the early quarter and there are many more to come in the coming 6 months.
MobileBeat, San Francisco, (July 12 &13)
With smartphones steadily claiming their dominance in the digital era, it seems the perfect time for the marketers to explore the possibilities of mobile marketing. To be hosted at Silicon Valley, the premier mobile digital marketing conference would zero in on the contemporary huge shift towards messaging, AI and bots, all the big things that have added an extra dimension to customer engagement digitally. The speaker panel would include top executives from Google, Expedia, Airbnb, Zillow, Shopify, Slack, Kik and Staples. To leverage your online marketing efforts through the app-world, try to follow up with the event.
Digital Summit Philadelphia, Philadelphia, August 23 & 24
Branded under the slogan "The Definitive Digital Marketing Gathering", the Digital Summit Philadelphia is surely one of the most speculated online marketing conferences this year. The 2-day event will focus on a wide range of digital marketing areas, including, content marketing strategies, SEO content optimization, analytics, emerging technologies, SMM, email marketing and so on. The speaker panel hosts some of the honchos from elite brands like Google, Adidas, Aol., Microsoft, Hulu, GoPro, Bitly etc.
Mozcon, Seattle, September 12-14
Actionable forward-thinking sessions define this 3-day Seattle conference which will focus on SEO, community building, social media marketing, brand development, content marketing, analytics, CRO and much more. In tune with the latest smartphone-driven browsing trend, the conference has assured a section on the smartphone arena as well. From coming to smart data-driven marketing decisions to building loyal community for your brand, Mozcon would be discussing everything with high profile who's who from digital marketing gracing its speaker panel.
Inbound, Boston, November 8-11
If you are looking forward to actively participate in a digital marketing conference for a better hands-on experience, I would personally suggest to try for Inbound. To be hosted in the early quarter of November this year at Boston, this conference will span 170+ training sessions and amazing workshop opportunities- much to the delight of aspiring digital marketers. Added to these, there would be 5 keynotes & loads of fun entertainment at night. With 14,000+ attendees, Inbound is no doubt one of the biggest digital marketing conferences of 2016.
London Technology Week, London, June 20-26
The most recent one is the list is surely the London Technology Week which speaks on an exciting opportunity to hear the best digital marketing secrets from 20+ world-class speakers. To be headlined by UnGagged, Equinix, techUK, UKTI, Stack Overflow, Ford & Tech London Advocates, this digital marketing conference would highlight on all major aspects of online marketing- from digital disruption to cyber security to changing trends of CMO/CTO/CSO/CIO.
These digital marketing conferences promise insights on next-level marketing mantras to leverage your promotional efforts across the fiercely competitive virtual scene. Besides, who can deny the immense potential of amazing networking with the top guns as offered by these events?