Latest in Culture

Image credit: Diane Bondareff/Invision for SoundCloud/AP Images

SoundCloud reportedly wants to find a buyer

The company's botched music service isn't enough of a money maker.
468 Shares
Share
Tweet
Share
Save

Sponsored Links

Diane Bondareff/Invision for SoundCloud/AP Images

SoundCloud's paid Go music service is a hot mess between its clunky interface and poor selection, and that may be leading the company to consider some more drastic ways of making money. Bloomberg tipsters claim that SoundCloud's owners are "exploring strategic options," including a possible sale at a valuation of $1 billion. The discussions are reportedly still young and might not lead anywhere, but the very possibility that it's on the table is notable -- the company may not be confident that it can profit from its legions of listeners.

The company hasn't commented so far. Having said this, SoundCloud may face an uphill battle even if it does decide that a sale is the best solution. It's reportedly having trouble finding buyers that believe it's worth $1 billion, and even Twitter's $70 million investment only valued SoundCloud at $700 million. It may have to either be patient or accept that its current offerings don't command a premium.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
468 Shares
Share
Tweet
Share
Save

Popular on Engadget

'Red Dead Redemption 2' photo and story modes come to PS4

'Red Dead Redemption 2' photo and story modes come to PS4

View
TiVo's iPhone app finally streams shows using cellular data

TiVo's iPhone app finally streams shows using cellular data

View
'Fortnite' adds lightsabers following Star Wars event

'Fortnite' adds lightsabers following Star Wars event

View
A 'Snow Crash' TV series is coming to HBO Max

A 'Snow Crash' TV series is coming to HBO Max

View
New Orleans declares state of emergency following cyberattack

New Orleans declares state of emergency following cyberattack

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr