Bloodhound will, eventually, maybe, probably attempt to break the world land speed record next year. The project has been hit by countless delays, but new funding announced in July has, the team insists, put the dream of a 1,000MPH car back on track. Today, it's announced a major new sponsor: Zhejiang Geely Holding Group, a China-based monolith that owns Volvo, The London Taxi Company and its own domestic car brand, Geely. It's not clear exactly how much money is involved, however the Bloodhound team has described it as "the largest in the history of the project." As part of the three-year deal, Geely will provide the crew with technical support too.