Tinder will 'Boost' UK profiles, for a price
The premium feature helps you "skip the line."
"There are plenty more fish in the sea," the saying goes. But what if you're one of those millions, nay billions of fish swimming around, hoping for a little attention? What's the best way to stand out? Well, there's now Tinder Boost -- a premium feature that makes you the "top profile" in your area for 30 minutes. The option premiered in Australia a couple of weeks ago, and now it's rolling out in the UK. Once activated, your profile will be pushed to the front of everyone's queue, improving your visibility and the chance of a new match. The only catch is that you have to keep swiping yourself.
Tinder Plus subscribers will get a "free" boost once per week -- if you're not a customer, or want more, you'll have to buy them individually. Some will argue the feature is unfair -- that the queue should be organised by compatibility, rather than who has the deepest pockets. In truth, however, premium and promoted accounts have long been a staple of dating sites. Boost is merely tweaking the concept for Tinder's swipe-based format.
