Latest in Gear

Image credit:

Tinder borrows Bumble's women-message-first feature

Tests have already started, and it could go worldwide.
Jon Fingas, @jonfingas
September 25, 2018
Share
Tweet
Share

Sponsored Links

Joe Raedle/Getty Images

If Tinder was hoping to bring its feud with Bumble to a quick end, it's not helping matters. It has been testing a "My Move" feature in India that gives women more control over conversations. If women enable the feature in their settings, only they can start a conversation after a match -- you know, like Bumble. Tinder had launched the feature in the country as it needed to draw more women to the app by making them feel safer, the company's Taru Kapoor told Reuters. India also uses the in-app messaging more than anywhere else, so it's an ideal testing ground.

The company expects to make the "My Move" toggle available around the world if this test proves successful.

This wouldn't be a completely surprising move even if Bumble weren't around. Ask enough women and you'll hear horror stories of men on dating services who immediately start sexting after a match. Even so, it's hard to ignore the competitive pressure at work. Many women flock to Bumble precisely because its conversation policy discourages creeps -- Tinder likely doesn't want to risk losing its dating app dominance over something it could easily add in software.

In this article: app, bumble, dating, gear, india, internet, services, tinder
All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
Tweet
Share

Popular on Engadget

Facebook inexplicably logs out iPhone users

Facebook inexplicably logs out iPhone users

View
Put Bernie Sanders almost anywhere with this Google Street View app

Put Bernie Sanders almost anywhere with this Google Street View app

View
Microsoft reverses Xbox Live price hike, will add free multiplayer for some games

Microsoft reverses Xbox Live price hike, will add free multiplayer for some games

View
Apple's Magic Keyboard for iPad drops to $199 at Amazon

Apple's Magic Keyboard for iPad drops to $199 at Amazon

View
The Morning After: The Galaxy S21 reviews are in

The Morning After: The Galaxy S21 reviews are in

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr