Apple may skip a spring event and announce new iPads, M3 MacBook Airs online instead
Mark Gurman predicts Apple will announce all the new hardware on its website soon.
Apple is expected to have some big releases coming up soon — including new iPad Pro and iPad Air models, and the M3 MacBook Air — but it’s reportedly not going to host a big spring launch event for the announcements. In the Power On newsletter, Mark Gurman reports that Apple is “planning to announce the new products on its website with a series of online videos and marketing campaigns.” If so, that’d be two years in a row that Apple has passed on a spring event, with this year being particularly stacked with new products.
Whatever format the announcements come in, rumors suggest they’ll be happening imminently. Gurman, however, predicts more conservatively that the hardware drop will come either this month or next. Along with the iPad Pro refresh and a new 12.9-inch iPad Air, Gurman reports that Apple is planning to announce new Apple Pencils and Magic Keyboards. It’s also expected to release the M3 MacBook Air in 13-inch and 15-inch models.