Nothing's budget-friendly brand CMF debuts a $69 smartwatch and $49 earbuds

The products will initially be available in the UK and India.


CMF, the budget-friendly sub-brand Nothing announced back in August, has launched its first products: a smartwatch, a pair of earbuds and a GaN charger. The $69 Watch Pro comes with a 1.96-inch AMOLED display and built-in GPS. Its battery can last for up to 13 days, and it can make and receive calls, so long as it's connected to a phone via Bluetooth, but it doesn't seem to have access to an app store. The device is largely health focused, with various features including monitors for real-time heart rate, blood oxygen saturation, as well as sleep and stress levels. It also provides hydration and movement reminders and the ability to set personalized goals.

Orange earbuds with an orange casing.

Meanwhile, CMF's new earbuds are called the Buds Pro, and they cost $49. They offer up to 45 dB of active noise cancellation and a system comprised of an algorithm and optimally positioned openings at the top of each bud to minimize sound interference caused by winds. The earbuds are also capable of eliminating background noise to ensure voice clarity in phone calls with their AI noise reduction algorithm. CMF says they can last for up to 11 hours with one charge, provided ANC remains switched off. With the power provided by its charging case, it could take up to 39 hours before users will have to plug them in.

Finally, CMF has also launched a 65W GaN charger with two USB-C ports and a USB-A port. It has the capability to bring a Nothing Phone 2's battery to 50 percent in just 25 minutes, the company says. Nothing will be selling these products in limited quantities in India and the UK on September 30, though it did say that it will make the devices available for sale in other markets soon.