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Twitter's Blue subscription gets a slightly cheaper annual option

You'll pay $84 per year, a dollar less than the $8 monthly price.
The Twitter Blue Checkmark is seen in this photo illustration in Warsaw, Poland on 21 September, 2022. Twitter management has announced the introduction of a new verification label to replace the blue check previously given only to verified accounts. As the director of the service, Esther Crawford explains, unlike the blue symbol this one will be gray and it will be free. Twitter management has announced the introduction of a new verification label to replace the blue check previously given only to verified accounts. As the director of the service, Esther Crawford explains, unlike the blue symbol this one will be gray and it will be free. Verified accounts will now have an 'Official' badge under their username, along with a gray verification tag. All previously verified accounts will receive the 'official' check mark which will not be available for purchase and not everyone will be eligible. (Photo by STR/NurPhoto via Getty Images)
NurPhoto via Getty Images
Steve Dent
Steve Dent|@stevetdent|January 18, 2023 6:55 AM

Twitter is now offering a yearly discount on its Blue subscription service, according to a new support page spotted by The Verge. Web users can now sign up for $84 per year ($7 per month) and save a buck over the monthly $8 price. Similar discounts are available in other countries that offer Twitter Blue, including the UK, Canada, Australia, New Zealand and Japan. 

Until now, Twitter Blue users only had the option of an $8 per month subscription via the web, or $11 month on iOS (passing Apple's 30 percent fee onto the user). However, iOS users can still sign up on the web to save the extra $3. In that case, the new yearly subscription would save them 36 percent compared to signing up directly on iOS. 

A Twitter Blue subscription offers a number of perks, including a blue "verified" checkmark, higher ranking replies, 60-minute video uploads and more. Users can also undo and edit tweets, customize app icons, themes and navigations, bookmark tweets and more. You'll need a phone number to sign up, and Twitter is supposed to verify your account to assure it's not fraudulent or fake — something it failed at recently

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The Elon Musk-owned social media network seems to need as many subscriptions as possible. According to a recent report on The Information, more than 500 of Twitter's advertisers have paused spending on the site, and daily revenue on January 17th was down 40 percent compared to last year. 

In the first quarter of 2022 before Musk's acquisition was finalized, Twitter reported sales of $1.2 billion, with $1.1 billion of that in advertising, and subscriptions (plus other revenue) making up the rest. 

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Twitter's Blue subscription gets a slightly cheaper annual option