ThinkFlood won't like this... not one bit. If you'll recall, the RedEye universal remote dongle was well received, as a simple 3.5mm adapter added IR beaming to Apple's slate of iDevices. But now, Mashed Pixel has taken the integration one step further, seamlessly embedding an Infrared emitter into a case. Simply pop the Surc around your iPhone 3G, iPhone 3GS or iPhone 4, download the (free) accompanying app and start programming. Before long, you'll be dictating your home entertainment setup sans any external accessories, and heck, you may even improve your phone's reception all the while. The only downside to this approach compared to ThinkFlood's is that the iPad is obviously not supported, and once you upgrade to the iPhone 5, your trusty IR case becomes a glorified paperweight. If you're kosher with that, though, you can get your pre-order in now for $69.95, with initial shipments expected to make their way out in Q1 2011.