Creative poops out Vivid range of speakers
Available in the same awe-inducing colors as the Zen Micro, Creative's Vivid speakers of colorosity are finally coming to market. It looks like they will offer two different sizes, a single-speaker design as we
reported earlier as well as the dual-speaker design shown here. How do they sound? Who knows, but it seems Creative picked up on something amazing: "We found that customers really liked the idea of having a choice of 10 colors," said Geraldine Lee, European business manager for Creative. "It was easy to extend this thinking to other products." We'd love to be in that meeting.
"Jim, I think we should offer these speaker in multiple colors! 10 colors! Let people choose!" Heads explode, minds are blown, marketers get promotions, someone buys a lime-green set of speakers.