Goodyear announced today that it's licensed out the Goodyear name for series of eight GPS units to be designed and manufactured by a New York company called The NCC. The forebodingly-named ODM actually got its start making Christmas lights about ten years ago -- "The NCC" actually stands for "The National Christmas Company" -- but it's been making electrical equipment under the Westinghouse and Stanley brand names for nearly eight years now. The NCC's eight Goodyear GPS units will be its first push into higher-end consumer tech, and will range all over the map from the GY100K keychain receiver to the GY540 4.3-inch touchscreen device (pictured) with Bluetooth handsfree controls, media playback capabilities and a free year of MSN Direct. These are all expected to hit in Q208, check out some appallingly weak renders in the gallery and all the specs after the break.