More rumors on the Verizon-iPhone front

If USA Today says it, it must be truthy — hence the enthusiasm for today's report that sources close to the discussions are confirming an ongoing confab between Apple and Verizon on the topic of bringing everyone's favorite smartphone to America's most popular cell carrier. The future prospect of a Verizon iPhone, originally rumored and countermanded for this year, has perked up the ears of AT&T naysayers around the USA.

Although the paper cites Verizon's CDMA network as the target for the iPhone deployment option, most other observers (including Verizon executives) have noted the upcoming LTE/4G network, built atop the GSM standard that the iPhone already knows and loves, as the likely deployment environment. Robert swooned over the possibility of an LTE-enabled iPhone back in February; of course, way back in 2007, Verizon's attitude towards Apple's phone was far less conciliatory.

Even though AT&T is eager to hold onto its exclusive deal for iPhone in the US as long as it can — and there's plenty of financial motivation already — there's enough meat to this report to make me believe that Verizon-Apple negotiations are more than a stick to push the incumbent carrier toward a better deal. Getting earlier access to LTE (AT&T's buildout is at least a year behind VZW's) and more domestic options for the phone would be a win for Apple, as would a more generous revenue sharing plan with AT&T.

What's not clear to me is the percentage of would-be iPhone buyers who have so far avoided the phone because of carrier exclusivity and the two-year contract requirement. If having Verizon as a choice would flip you from the 'no' to the 'heck yeah' column, pipe up.

Update: Just discussed the Verizon rumors with Randall on TechVi.