Leica V-Lux 20 compact with 12x superzoom is pure brand extortion

It's out -- the V-LUX 20 -- what was rumor is now official courtesy of a Leica press release. The 12.1 megapixel superzoom with 25-300mm Leica DC-VARIO-ELMAR 4.1-49.2mm f/3.3-4.9 ASPH lens and integrated GPS is slated to ship to the UK in May for a suggested retail price of £495 (about $757, likely a bit less when priced Stateside). The matte-black finished compact sports a 1/2.33-inch CCD sensor, 720p/60fps Motion JPEG video recording, a 460,000 pixel 3-inch LCD, 11-point AF, SD/SDHC/SDXC storage, and plenty of options to drop into manual mode when you want a bit more control of the action. Nice huh? Just remember that the V-Lux 20 is a near exact replica (same lens, sensor, LCD, and GPS) of the DMC-ZS7 which lists for just $399, is smaller, and shoots HD video in the more sophisticated AVCHD Lite format. Yeah, we know.%Gallery-91218%