LG and Microsoft announce South Korean partnership
Korean television manufacturer LG and Microsoft have entered into a Memorandum of Understanding representing a new partnership in South Korea between the TV maker's 3D sets and Microsoft's Xbox 360 consoles, Engadget reports. A press release on the subject (wobbily translated from Korean) seems to say that the 360 will be sold in the region with 3D games in-tow and an LG 55/47LX9500 LED, possibly starting in June. Unfortunately, no details of the partnership could be confirmed with Microsoft or LG reps in the States as of this publishing.
That said, a Microsoft rep told us: "As we've said before, 3D games are available today on Xbox 360 and will continue to evolve. Today, you can buy a 3DTV and wear glasses to play games like Avatar, and more titles like Batman: Arkham Asylum are on the way. The promotional partnership with LG announced in South Korea today is specific to the South Korean market, but is further evidence that as 3D adoption grows, Xbox 360 will support 3D games and entertainment."
Given that statement, we don't see the partnership having global implications just yet -- not to mention the game being played above is Avatar and the two games mentioned by Microsoft are known to be 3D enabled. But hey, at least we got this hilariously awkward image of Microsoft's Alan Bowman playing games with LG's marketing strategy lead, right?
[Via Engadget]
