EA and Bioware have announced the launch of a new website (and Twitter account) dedicated to the "heritage" of the Ultima series. UltimaForever.com is billed as "a celebration of all things Ultima" and will be expanding over time to look back at the 31 year old series. To celebrate the launch, EA is offering a free download of Ultima 4: Quest of the Avatar.
Also, in addition to Ultima Underworld 1 and 2 now being available on GoG.com, EA advises players to "stay tuned for more information about additional re-mastered Ultima titles in the future." In the meantime, you can grab your free download of Ultima 4 from right here on Joystiq. Note that you'll need to download and set up DOSBox in order to run it, unless you're somehow reading this from 1985.