Street by 50 headphones gets over-ear active noise cancellation

Brian Heater
B. Heater|08.01.13

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Street by 50 headphones gets over-ear active noise cancellation

SMS Audio is rolling out the latest addition of its Street by 50 line of headphones (you know, by this guy). The news here is the addition of active noise cancellation, to help you block out unwanted ambient sound -- the bad airplane / crowded restaurant kind, not the good Brian Eno kind. Street by 50 Over-Ear Active Noise Control sport 40mm drivers and leather ear cushions, and should get you upwards of 70 hours of play time on a set of batteries, according to SMS's numbers. The foldable headphones come in black and silver and will run you $280. For what it's worth, that price will also get you a removable cable with a mic and a hard shell carrying case. Press release-type details can be found below.

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SMS AudioTM Launches STREET by 50TM Over-Ear ANC Wired Headphones with Active Noise Cancellation Technology

SMS Audio, LLC (, a premier audio headphone and accessories brand from Curtis "50 Cent" Jackson, is excited to announce the availability of its new STREET by 50 Over-Ear Active Noise Control (ANC) Wired headphones. The innovative headphones are the ideal solution for users who want to eliminate unwanted ambient noise while on an airplane, at the office or other loud environments. Featuring active noise cancellation technology, professionally tuned 40mm drivers and soft leather memory foam ear cushion, the STREET by 50 Over- Ear ANC Wired headphones deliver superior studio grade audio while blocking outside noise allowing users to enjoy music the way the artist intended without outside noise seeping in.
Designed to withstand the everyday pressures of traveling, the exceptionally durable STREET by 50 Over-Ear ANC Wired headphones, boast soft leather memory foam cushion earcups, an adjustable headband and up to 70 hours of play time. For enhanced flexibility, the headphones are designed to work with or without the active noise cancellation technology, never leaving the user without their music. The foldable STREET by 50 Over-Ear ANC Wired headphones also come with a removable cable with 3 click microphone, soft touch cleaning cloth, micro USB charging cable, airplane adaptor and hard shell carrying case for easy transport.

"I have spent a long time searching for a great pair of headphones that not only deliver great sound quality, but that also are durable and comfortable enough during my extensive travels," said 50 Cent, CEO of SMS Audio. "That's why we created the STREET by 50 Over-Ear ANC Wired headphones with active noise cancellation technology. Not only do they deliver the best in studio mastered sound, but they are also tough enough to withstand extensive traveling while providing a secure and comfortable fit for hours of listening enjoyment."
The STREET by 50 Over-Ear ANC Wired headphones with active noise cancellation technology are available in cool silver or shadow black for $279.95 at
Through its partnership with Feeding America, the nation's leading domestic hunger-relief charity, each U.S. sale of SMS Audio products, in-store or online at, will help SMS Audio's commitment to provide 1,000,000 meals annually to food insecure families throughout the United States.

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