Previously, Audience's sound processing tricks have required a dedicated chip, limiting where you would see it; you're more likely to get clever noise cancelling in your phone than in a PC. That's changing shortly thanks to S1.0, the company's first software-only approach to voice processing. The code primarily gives x86-based PCs better-than-usual noise reduction; people shouldn't hear echoes or typing sounds while you're in the middle of a chat. Audience's technology also brings 360-degree voice boosting, so you can hold conference calls without making everyone huddle around the computer. There aren't any confirmed customers for S1.0 just yet, but the company vows that "major PC OEMs" are testing it as you read this.