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Bang & Olufsen is the latest to jump into multi-room audio

Jon Fingas, @jonfingas
August 5, 2015
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It's almost trivially easy to buy a multi-room audio system at this point, but what if you want stylish audio to go with your designer home? Don't worry -- Bang & Olufsen has you covered. The Danish brand has launched its own platform, BeoLink Multiroom, that pipes music throughout your home. While that concept isn't exactly novel, B&O is counting on simplicity to reel you in. All you do is tap devices to either start playing or link them to playback elsewhere. You might tap the BeoSound Moment (the company's adaptive music hub) to start listening in the living room, and a BeoPlay speaker to carry that sound into the kitchen. While you can use either a BeoMusic app on your phone or a BeoRemote One to steer the sound, you don't have to depend on controllers as much as you would with some rivals.

Getting a full BeoLink Multiroom setup isn't cheap, even by B&O's standards. A BeoSound Moment will typically set you back $2,795 (£1,795), for example, and that's before you've introduced actual speakers into the mix. However, the company is quick to note that many of its existing products should work. You can even hook up older gear like turntables, if that's your thing. The focus here isn't so much on directly competing with audio networking veterans like Sonos as letting those with a deep investment in B&O join the modern era without having to toss or augment their existing gear.

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