Placing a location-tracking Tile on your stuff has become a good way to keep you from pulling up all the couch cushions in your house when you misplace your car keys. Today, Tile has introduced a new white Bluetooth-enabled white square that'll keep helping you find your stuff, but also your phone with the Tile app. With the updated app and Tile if happen to lose your phone, you can double-press the "e" on the Tile and if the app is running in the background, the phone will start playing a little tune. The app can also be used to locate another phone. So when someone loses an iPhone, their Android-owning friends can help out instead of just shrugging because they can't load Find My iPhone.