The Breeze comes with an app to let you control the flight, see a live stream, and take photos or video. Once the it's over, you can download them to your phone and post to Facebook, Twitter, YouTube Instagram or WhatsApp. It doesn't appear to break down in any way for easier transport (other than the folding propellers), but certainly looks small enough to throw in a backpack.
The selfie drone market is pretty small right now -- Ehang's GhostDrone 2 Aerial, for one, runs $600 with a 4K camera. Other models, like the Nixie and Hexo+, have yet to ship. That makes the $500 price tag for the Yuneec Breeze look pretty reasonable, and you can actually buy one starting today.