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Facebook takes on Twitch and YouTube in game streaming push

The company is bringing in more content creators and looking for ways to help them monetize.
Rob LeFebvre, @roblef
January 26, 2018
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Last year Facebook launched a Creator app for video hosts to create more video content for the social network. Now it's doubling down on the concept, this time for those who make gaming videos. It's a pretty clear bid to compete with YouTube, Twitch and Mixer for the attention of gaming fans who love watching other people play video games.

Facebook points to the success of gaming creators like StoneMountain64 (above), who has more than 1 million followers watching his Facebook Live streams of PUBG and Fortnite. The social network now allows creators in the program to stream in 1080p at 60 frames per second, the holy grail of gaming resolution.

The company also wants to add monetization systems for those in the creators program, likely through payments during live streams. On Saturday the 27th at 5:15 PM Pacific, Facebook will host an event on Daybreak's H1Z1 Facebook page to bring dozens of these creators into the new program. The group includes livestreamers like Misses Mae, Doom49 and The Warp Zone. You'll also see more of the creators at April's PAX East conference.

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