Latest in Gear

Image credit:

Jordan XXXIII adds lacing tech 'informed' by Nike's HyperAdapt

It's like the self-tightening sneaker, except it's yourself doing the work.
Richard Lawler, @Rjcc
September 20, 2018
Share
Tweet
Share
Nike

Sponsored Links

Tonight Nike's Jordan Brand unveiled the Air Jordan 33, and besides a design that harkens back to the Jordan III shoe from 1988, it includes technology relating to a more recent model. The "FastFit" tightening system that activates by tugging a strap on the forefoot took some hints from Nike's $720 self-tightening HyperAdapt 1.0 that debuted in 2016.

Gallery: Air Jordan XXXIII | 29 Photos

Similar to shoes like the FlyEase models that Nike has developed, it's more accessible for people who may struggle with laces for various reasons, and easier to adjust in-game for serious athletes. According to designer Tate Kuerbis, "We were inspired by how space suits look and function. It's all very utilitarian, and the various elements and what they do are all clearly called out. Thinking about this led us to highlight the pull cord, eject cord and the inner workings of FastFit, and make the function integral to the aesthetic and graphic integrity of the design."

Nike
Image credit: Nike

It's not exactly the self-lacing dream inspired by Back to the Future II's Nikes, but as everyone tries to shave off a few ounces, it likely makes more sense than adding anything motorized. This is the first time FastFit is coming to a basketball shoe, although Nike has used it previously on golf shoes like the Golf Tour Premier. The shoes go on sale October 18th for $175.

Comments to this article have been closed due to multiple violations of our rules and guidelines including off-topic threads, insults, and name-calling.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Share
Tweet
Share

Popular on Engadget

Redbox's Free Live TV comes to Xbox One consoles

Redbox's Free Live TV comes to Xbox One consoles

View
What we bought: Our favorite USB-C chargers

What we bought: Our favorite USB-C chargers

View
'Sekiro' GOTY Edition trailer offers a peek at fresh challenges

'Sekiro' GOTY Edition trailer offers a peek at fresh challenges

View
iPhone 12 teardown reveals how 5G has changed things

iPhone 12 teardown reveals how 5G has changed things

View
HAL 9000 replica's crowdfunding project goes bust

HAL 9000 replica's crowdfunding project goes bust

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr