Getting a product like this off the ground is no easy feat, especially given that Apple's decision to partner with Goldman Sachs meant two very different corporate cultures (Silicon Valley vs Wall Street) had to work together. Bloomberg reports that the two companies split up many of the responsibilities but worked together on the new technology. Along the way, Apple allegedly asked the bank to make changes regarding the card's mechanics. But it appears that the core features Apple first touted survived.
While Apple hasn't confirmed the August release date, we do know that employees and retail workers have been testing the card for several weeks. An early-August launch means the card would be ready for back-to-school shopping, and iOS 12.4, released earlier this week, has built-in Apple Card support. All signs point to an Apple Card launch in the coming weeks.