Latest in Entertainment

Image credit: Google

Google updates Images to make it easier to compare products

An update to Google Images may help shopping decisions.
107 Shares
Share
Tweet
Share
Save

Sponsored Links

Google

Google has unveiled an update to the Images interface that will allow users to compare and contrast related pictures. Entering a term like "green dress" or "black lamp" into Google Images can yield hundreds of results -- and it can be tough to narrow down the selection. Now, after users select an image, it will appear in a side panel on the page next to the search results. The image will continue to stay there as the user scrolls, allowing them to compare it with different versions of the same item.

The update includes a few other tweaks to Google Images that should help shoppers reach more informed decisions. If a user selects an image that is tagged as a product, they'll now see details such as brand, price, availability and reviews. They'll also learn more information about the image's source website.

Google has made a host of changes this year to better target shoppers -- it recently unveiled a completely re-designed Google Shopping platform. Earlier this year, it began testing shoppable ads in image search results and YouTube videos. The search giant is also allowing users to purchase products directly on many of its properties, including Search and Assistant.

Online shoppers are often faced with decision fatigue, so it makes sense that Google is finding ways to help. Allowing users to compare images, read reviews and learn more details about merchants will help narrow down their choices. It's easy enough to see how similar products stack up against each other at a brick-and-mortar store -- the new Images interface will help replicate this experience online.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
107 Shares
Share
Tweet
Share
Save

Popular on Engadget

Engadget’s guide to Home Entertainment

Engadget’s guide to Home Entertainment

View
Facebook Portal review (2019): A redesign doesn't ease privacy fears

Facebook Portal review (2019): A redesign doesn't ease privacy fears

View
AMC is launching its own on-demand movie service

AMC is launching its own on-demand movie service

View
GoFundMe's new platform is just for charities and nonprofits

GoFundMe's new platform is just for charities and nonprofits

View
The Morning After: Listing 'basically everything' launching with Disney+

The Morning After: Listing 'basically everything' launching with Disney+

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr