Barb Dybwad
Articles by Barb Dybwad
GDC08: Blizzard's approach to MMOs
Rob Pardo, Senior Vice President of Game Design, spoke earlier today on Blizzard's approach to multiplayer game design at GDC. Sister site WoW Insider has a complete liveblog of the session, featuring best practices learned regarding game balance, PvP and UI design, player psychology and more. Head over to check out the full transcript from the talk and the Q&A session plus a gallery of all the slides. Gallery: GDC08: Blizzard's approach to MMOs
SOE announces G.I.R.L. scholarship program
We had the chance to hit up Sony Online Entertainment's soiree at GDC and were privy to their announcement about a scholarship program designed to educate and recruit women into the video game industry: the Gamers In Real Life (G.I.R.L. -- see what they did thar?) scholarship program offers a $10,000 tuition scholarship towards an education at any Art Institutes school where currently enrolled, plus a paid internship at one of SOE's studios in Austin, Denver, San Diego or Seattle. Applications will be accepted beginning April 1, 2008 and ending May 31, 2008, with winners announced on or about June 30, 2008. Entries will be judged by a panel of industry professionals at SOE. The event featured a Q&A session with some of SOE's female production and executive staff including Torrie Dorrell (SVP Global Sales and Marketing), Courtney Simmons (Director of Corporate Communications and PR), Sherry Floyd (Producer, SOE Seattle), Laura Naviaux (Director, Global Brand Marketing), Taina Rodriguez (Publicist), Tracey Seamster (Game Designer), and Heather Sowards (Media Producer). Hit up the gallery for pics of the event and some gratuitous screens from The Agency.%Gallery-16484%
GDC08: Why are goal structures important to MMOs and VWs?
The following is a quite excellent session from the Worlds in Motion GDC track given by Erik Bethke, CEO of GoPets. The takeaway message is about what virtual worlds can learn from MMOs in terms of providing intelligent goal structures. Erik: How do we apply MMO goal structures to virtual worlds (and to almost everything)? Virtual worlders tend to hate games like WoW because they're not "erudite" enough but look at this screenshot (shows slide of a UI from a raid) and look at how complicated the user interface is. With 10 million people playing, is it hardcore or is it casual? I get really frustrated with arguments about UI: the raid screenshot proves that even this level of complexity can break through to a larger audience. Shows slide of quest-giver goblin in WoW: "virtual worlds are missing the little guys with exclamation points above their heads." Looking at other examples of goal structures: look at how successful Puzzle Quest got by combining Bejeweled with RPG elements. Look at Chore Wars -- suddenly I get excited about walking the dog (laughter). Even something like the LinkedIn registration process -- I logged in one day and saw that my "progress bar" was only at 40% and how can I live with that?! I had to level up in LinkedIn. I found out I needed to get testimonials from my contacts to get higher -- it was a group quest! I got pissed that I couldn't solo LinkedIn (lots of laughter).
GDC 08: Entertainment content convergence in online worlds
We spent most of Monday ensconced in the GDC Worlds in Motion summit track, which made "standing room only" seem extremely spacious -- most of the sessions were packed to the gills and then some. It seems like more than a few industry types are interested in the intersections between gaming and virtual worlds. Case in point, the following session we've paraphrased (hopefully not too liberally!) from Reuben Steiger, CEO of Milllions of Us, a company that builds marketing campaigns and content for virtual worlds. Reuben: Storytelling is the bedrock of human culture. (Looking at a slide with a real campfire on the left and a user-created campfire in Second Life on the right) -- users in virtual worlds are recreating this storytelling tradition. I'm going to make a contention: the internet has failed as a storytelling medium. Instead, the norm is bathroom humor and ridiculous jokes. So virtual worlds: are they games or not? What defines a game -- linguists and semioticians get real worked up about it. The audience might say "virtual worlds are games without rules, competition, goals or fun." And it's hard to blame them. Extreme openness has defined virtual worlds, where fun can be in a way you define as opposed to what some game developer feels is fun. But the appeal of virtual worlds is that we can tell stories on a broader and less walled playing field.
Metaverse U conversation: Raph Koster, Cory Ondrejka, Howard Rheingold
We headed to the Metaverse U event at Stanford University this weekend to hear a smorgasboard of prominent thinkers and workers in the fields of virtual worlds and online gaming have a meeting of the minds. Below is a recap (caveat: some paraphrasing involved!) of one of our favorite sessions featuring a conversation with Metaplace's Raph Koster, former Linden Lab CTO Cory Ondrejka, and social media and online community guru Howard Rheingold. Henrik Bennetsen (moderator): (Introduces 3 panelists and asks Raph to kick off with his thoughts on virtual worlds) Raph: From the beginning, virtual communities has never been about the "virtual." All the oddities come from the mediation, not from human nature. We build trellises, and communities are plants growing on them... you get to shape them a little bit, and sometimes in very bad ways if you're not careful. We tend to think we have more power than we do when architecting these things. I wince at the title "community manager" ("relations" would be better) because it perpetuates the myth that we have power to control what users do. Mediation gives us a window into things that in the real world can be hard to see. Virtual communities are an opportunity to see how people tick. Cory: Having spent 7 years building Second Life, the interactions and collisions with the real world are what make it interesting. We had only 400 users at launch and we were ecstatic! Can you imagine that today (especially for companies with big name investors)? I think about virtual worlds as communication technology. I agree there's a need for customer service and arguments about the declaration of avatar rights are important but yet I feel there's something off in these arguments... (he's referring to earlier conversation about declarations of avatar rights) %Gallery-16285%
What you need to know about WoW patch 2.4: Sunwell Isle
The new WoW patch 2.4 is already up on the Public Test Realms, and we're here to help players parse all the changes coming in 2.4 as well as what's new in Sunwell Isle content. Check out the patch notes and highlights below plus a compendium of new items and other changes after the break. PATCH NOTES: 2.4 Patch notes are upThe Sunwell Isle is now available for play. This area includes a new quest hub and 5-player and 25-player instances. Join the Shattered Sun Offensive in shutting down Kael'thas' nefarious operations. This new force is comprised by both the Aldor and Scryers and is led by the Naaru. Players will take part in claiming Sun's Reach and setting up a larger base of operation to stop Kael'thas and the Legion. PATCH NOTES HIGHLIGHTS:What you really want to know about the patch 2.4 notes Yeah yeah, the full patch notes are a good read, but why read those when we can pull the good stuff out? Here's what we thought was big in patch 2.4. Gallery: Patch 2.4 Sunwell Isle
Massively is Looking for More
Do you play Guild Wars, Pirates of the Burning Sea, Tabula Rasa or a small cadre of diverse MMOs? Have you played in the Age of Conan or Warhammer Online betas? Massively wants you! If you'd like to get Real Moniez to write about the MMOs you know and love, read on for application instructions. We are specifically looking for players well-versed in the following titles and interested in providing in-depth coverage: Guild Wars Lord of the Rings Online Pirates of the Burning Sea Tabula Rasa EVE Online City of Villains/Heroes Age of Conan beta players Warhammer Online beta players We will also consider strong applications from players of other titles -- let us know why we need your particular flavor of coverage! We are also looking for columnist applications for instructional content: guides, how-tos, walkthroughs, tips and tricks -- your column proposal should be focused on helping readers up their game(s). Column proposals may focus on one game or span several -- please include your ideas for the scope of the column in your summary and sample topics list. Ready to apply? Hit the break and find out how to format your application and where to send it. The deadline for submissions will be Friday, February 15th.
Seen at CES: Warlock vehicle security is overpowered
We knew there wouldn't be much of anything Warcraft-related at CES 2008 worthy of coverage here on WoW Insider, but we kept our eyes open as we scoured the show floor and had a chuckle to stumble upon the Warlock vehicle security systems booth. We don't even want to know what it does to any intruders it detects. If more gratuitous gadgetry is your thing, hit up our sister site Engadget for a literal metric ton of CES news (including the best of the worst).
CES 2008 product names: Best of the worst
Perhaps they lacked a crackshot marketing team, the URL they wanted was camped by someone unreasonable, or -- sadly -- they just thought it was a good idea at the time. For whatever reason, these products and companies actually made it to fruition for our sheer enjoyment.%Gallery-13471% More Best of the Worst CES 2008 Adwatch: Best of the worst CES 2008 booth gimmickery: Best of the worst CES 2008 Crapgadget CES 2008: Fugliest headphones awards The fugliest laptop you'll see all day
CES 2008 booth gimmickry: Best of the worst
We've herein rounded up our picks for some of the best of the worst booth displays and decorations, and a good smattering of booth gimmicks we couldn't decide whether to file under "best" or "worst" -- we'll leave it to you to arbitrate the true winners in the comments. For our part, we don't care how fracking big Bumblebee was -- our personal favorite in this category has to be the bowl of pretzels.%Gallery-13463%More Best of the Worst CES 2008 Adwatch: Best of the worst CES 2008 product names: Best of the worst CES 2008 Crapgadget CES 2008: Fugliest headphones awards The fugliest laptop you'll see all day
CES 2008 Adwatch: Best of the worst
From the weird to the shameless, from the unintentionally funny to the downright questionable, we've rounded up some of the best of the worst ad campaigns seen around the show floor at CES 2008.%Gallery-13418% More Best of the Worst CES 2008 booth gimmickery: Best of the worst CES 2008 product names: Best of the worst CES 2008 Crapgadget The fugliest laptop you'll see all day CES 2008: Fugliest headphones awards
CES 2008: Fugliest headphones awards
These cans are just the ticket for some tunes while hunting. The selection committee had an extremely difficult time arbitrating this one, so if you're affronted by what we've relegated to runners-up after the break be sure to cast your vote.
Hands-on with Altec Lansing's T612 iPhone docking speakers
Yeah, yeah, we know -- another iP** dock -- but this is actually one of the first docking audio speakers approved to work with the iPhone without either dropping into airplane mode or assaulting your ears with janky GSM signal noise (it also docks regular old iPods, of course). To boot, it charges the thing and has incoming call support -- more than slightly mitigated by the fact that you still have to actually remove the phone from the dock to take the call, a drawback the Altec Lansing rep said was because Apple neglected to include support for passing call audio across the docking interface. Still, if you happen to use your iPhone as jukebox at home or work, you can pick up this quite decent-sounding speaker system in February if it's worth $200 to you.
Ears-on with Sony's MDR-NC500D noise cancelling headphones
We had to check out the potentially miraculous sound of digital noise cancelling in the Sony MDR-NC500D's -- what can we say? They cancel noise. Our finely honed audiophile ears could hear the U2 over the din of the show floor pretty darn well. Was it $400 worth of well? Depends on your annual salary.%Gallery-13343%
Butt-on with the ButtKicker
Let's be honest, gaming chairs in all flavors of "enhancement" from vibration to sound to cup holders and beyond are quickly becoming a dime a dozen -- but the ButtKicker not only takes a different approach to vibration enhancement than other options but also wins the "most notable name" award in the arena. For one thing, it's not a chair -- it's a device you can install on any office chair to add vibration experience to not just gaming but anything producing sound on your computer including music and other media players. There are also two other versions of the device for use in home theater and auto installations (you can retrofit pretty much any old Lazy-boy in your living room). At $99 the gaming-focused version of the ButtKicker is cheaper than a lot of all-in-one gaming chair solutions as well. Oh, and how does the thing feel? Let's just say it tickled us in many nuanced ways.%Gallery-13283%
CES 2008: Most random booth gimmick award
Mind you, we've seen no shortage of crazy antics to grab attendee attention out on the show floor (P.T. Barnum would be very, very proud), but this year's award for randomest booth gimmick goes to wall mounting solutions company Vantage Point, who (rather successfully) drew their flock via this oxygen bar in their booth. We did overhear them get a lot of product inquiries out of the deal... about where to buy an oxygen bar (but we're sure the mental road to wall mounting curiosity is super short).
Eyeballs-on PumpTop TV
We're still not quite sure whether to file Westinghouse Digital's PumpTop TV network under "because there were a few square inches of advertising-free modern life left" or "because Western civilization demands the right to watch TV absolutely anywhere," but either way we thought it fitting to remind our US readers that these things will start becoming more ubiquitous in major cities this year. The technology isn't new but, much like bell-bottoms, seems to keep coming back unexpectedly despite antipathy from the sane.%Gallery-13246%
Eyes-on with Westinghouse's Quad HD displays
We promise this post isn't just a cheap excuse to drool over Halo 3 -- no, no -- this post is a cheap excuse to drool over Crysis running at native resolution. Westinghouse got smarter this year and made its two Quad HD LCDs on display a more prominent attraction in the booth, showing off 47-inch and 56-inch models. For those who haven't been keeping score, the 56-inch display is running at 3840 x 2160 Quad Full HD resolution (think 8.3 million pixels is enough for ya?) -- its little brother runs at 2560 x 1440 Quad HD and 3.7 million pixels. Both of these units are going to be released this year in Q2 ("March or April"), but you'll have to part with $10,000 to pick up the 47-inch and a whopping $50k to take home the 56-inch. The rep we spoke with mentioned they obviously weren't targeting consumers with these things so much as engineers, architects, visual imaging and editing professionals and production studios, and medical and geological professionals, as well as mining companies who've shown interest in the technology. We fully concede there's no rational way to justify shelling out 50 grand for one of these things but damn, it doesn't stop us from wanting one at Engadget HQ.%Gallery-13245%
Hands-on with Control4 home automation
One day we'll all be taking home automation for granted when every new house on the market includes built-in support for controlling our fireplaces via our watch phones, but until that glorious future arrives the home automation noob has a dizzying array of choices to contend with. We checked out what Control4 has to offer in the way of centralized command over your media, home theater, lights, security system and temperature and found fairly clean, easy to use interfaces coupled with an array of choices for central control and storage depending on the scope of your needs, all compliant with the lovably-named ZigBee wireless standard. Hit the gallery for an overview of Control4 devices and configurations including their Home Controller HC-300 we heard about earlier this year.%Gallery-13233%
Sony's CES 2008 booth tour
Sony invites you to "see it all" at their booth in the Central Hall, but you're hard-pressed to actually do so due to both sheer square footage and the immense volume of bodies jostling each other in between stations. The consumer electronics giant's got no shortage of bedazzling gadgetry out on the floor here, and we braved the teeming hordes to collate the following eye candy for you.%Gallery-13123%