Twitter is rolling out a way for people to sign up to Revue newsletters directly from tweets. When someone shares their Revue newsletter, the tweet will include a subscribe button. If someone clicks a link to a specific newsletter issue, they'll see an option to subscribe when they return to their Twitter feed. The feature is live on the web now, and it's coming to iOS and Android soon.
When someone clicks on your newsletter issue from Twitter, they’ll be able to subscribe when they return to their timeline. pic.twitter.com/F7bPN8thRY
— Revue (@revue) October 22, 2021
In addition, if your Twitter account is linked to an email address, you can sign up to receive newsletter updates with a single click. You won't need to confirm your subscription through your email inbox.
The update should make it easier for people to convert Twitter followers into newsletter subscribers. It's a big advantage for Revue over the likes of Substack and other newsletter services, since writers on those platforms have to guide potential subscribers through a slightly longer signup process.