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Microsoft ready to eat it on the Xbox 360 too?

Xbox 360

It's never been verified, but word on the street is that MS took a $75-150 hit on every Xbox sold. If an evaluation by Patrick Parr and Martin Cecchetto (of UBS Securities) is true, then they may be ready to keep on keeping on. The analysts' read of the numbers is that each 360 will cost MS around $375. If they sell the device for $299, as is expected by "experts", then a $75 loss may be in the works. Of course, I think they'll pull a "Value" Pack maneuver, and charge $360 out of the gate. That would ensure minimum loss on the first million or so units. That's what I would do if I ran a multi-billion dollar company, instead of selling my comic collection on eBay.