
In today's
market you can just give the fine people at
LoudEye a ring and
have them whip you up a nice
PlaysForSure online music
store branded with your logo and copy, filled with all the latest chartbusters. And we're not sure if that's what
Amazon's actually up to, but according to the Wall Street Journal they're apparently in "advanced talks" with
four global music companies about setting up shop with their own iTunes Music Store competitor -- one supposedly to be
built to be used with originally designed Amazon-branded audio players that would come preloaded with tracks and have
discounted bundle packages for Amazon's music subscription service (yes, it's fair to say this is going to be YAPFSS --
yet another PlaysForSure service). But being Amazon, they could also be liable to take advantage of their
more brick
and mortar than Napster online storefront and offer discounted CD prices to subscribers of their service, which the
WSJ notes could all be launched as early as summer.