China Blue HD players revealed, second stage of the format war is officially on

China's alternative to Blu-ray finally has some hardware to show off, with players from TCL and Shinco making their debut this week. Priced at less than 2,000 yuan ($292) they're reportedly 40% cheaper than the competition, and while the promised support from Warner Bros. has yet to materialize it plans to release 100 movies on the CBHD format by the end of the year. That's about all the machine translation could help us make out beyond the usual promise of lower licensing fees for Chinese manufacturers, but a better look at the latest (and by far most legit, although that's not saying much) Blu-ray fighter is beyond the read link.

[Via CDR Info]