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NY storefront hosts the first no-glasses 3D LCD ad

Richard Lawler, @Rjcc
May 11, 2009
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Like 3D, don't like glasses? Check out 750 7th Avenue at 50th Street in New York for the Snickers display where Inwindow Outdoor and Alioscopy have teamed up for the first 3D LCD ad on a storefront. The 42-inch panel uses an 8x recorded autosteroscopic (read: no glasses) 3D process to make the catchphrase jump off the wall at passers-by. The installation debuted May 6, and for the small cost of being marketed to vs. the now-shelved €18,000 Philips screen we once lusted after, it's a cheap way for us to get a peek at the future.

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