EA Sports is the very definition of an early adopter. During a lengthy interview with us, the company's Peter Moore confirmed that his teams were working on how to bring the mega-successful EA Sports Active franchise to PS3 and 360, taking advantage of the PS3 Motion Controller and Project Natal respectively.
"Absolutely," Moore said. "Natal is the perfect example of what you could do there. If you could imagine EA Sports Active done via Natal ... and we are working on that right now, we saw Natal a couple months ago and we started thinking about how we could bring health/wellness and fitness to a Natal-type experience. Same with Sony with the motion controller, how can you utilize what they showed on Tuesday to bring fitness to that. But I think Natal is a huge opportunity."