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Google Apps Marketplace opens for business, for business

Nilay Patel
March 10, 2010
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Google's certainly made some enterprise inroads with Google Apps, and now it's opened the door for other cloud-based service providers to build on that success: it's launching Google Apps Marketplace to sell third-party web apps that integrate with the Apps suite. The apps are sold as a subscription, with both monthly and annual pricing, and the billing is all handled by Google. Since it's all targeted at the enterprise, the apps themselves are pretty dry -- we're talking notables like Intuit Online Payroll, eFax, and TripIt -- but it's pretty easy to see how Google could build a similar consumer-level marketplace into Gmail and Google Calendar sometime in the future. And then? Skynet. Video after the break.





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